Posted by Joerg Wolf in
International Economics, Transatlantic Relations on Saturday, November 4. 2006
Our reader ROA writes: "Anyone from an EU country that complains about the US being power mad, arrogant, fascist, bullying, etc. should be ashamed of themselves. I personally would like to see the US implement the metric system, but think the EU's attempt to block any measurements other than metric is an example of a power mad megalomaniac bureaucracy run amok." ROA refers to the European Union Metric Directive, which means according to the U.S. Government's Export Portal:
After January 1, 2000, all products sold in the EU needed to specify and label in metric measurements only. Prior to implementation, the European Commission recommended a 10-year deferral of the metric-only directive, allowing companies to use dual labeling through 2009. The delay provides time for U.S. companies to prepare for a metric-only European market beginning January 1, 2010. After the EU Directive takes effect, member and associated countries will no longer permit dual indications of measurement. U.S. exporters can no longer label or print inches, pounds, or any other non-metric measurement on shipments. This affects labels, packaging, advertising, catalogs, technical manuals, and instructions.
The US Department of Commerce organized a public forum on the EU's Metric Directive for all interested stakeholders on October 12, 2006.
A Telegraph blog post, recommended by ROA, argues:
An extraordinary row, involving major European and US industries, is blowing up over the European Commission's determination to make it illegal, in three years' time, for any products made in or imported into the EU to carry any reference to non-metric measures. Not only will this cost industries on both sides of the Atlantic billions of dollars and euros, but it is in direct breach of US federal law. The Commission is so set on stamping out the hated non-metric system that, as of January 1, 2010, it is imposing a total ban on what it calls "supplementary indications" – ie any mention of inches, pounds or other non-metric units in advertising, labelling, catalogues, manuals and the like.
I doubt whether the directive is in breach of US law. The Telegraph blogger explains "Any European firm wishing to sell to the US will not be allowed to refer at all to the units its American customers understand. This in itself will be illegal under the US Fair Trade and Packaging Act, which permits use of metric units only so long as they are accompanied by a US non-metric "translation"." Though, I can't imagine that the EU is telling European companies that they must use metric labels only for their exports to the US. That would be bad for our companies. I think the directive concerns only imports to the EU.
Endnote: The European Commission's Press Office in London debunks Euromyths. Re Metrication:
Metrication in the UK is not the result of British membership of the EU. In 1965, eight years before joining the EEC, the Wilson Government decided to initiate the UK's metrication programme, in response to global moves in this direction – Ireland and all Commonwealth countries had already adopted the metric system.
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[Source: Atlantic Review - Analysis of Transatlantic Relations and U.S. Foreign Policy] quoted: An extraordinary row, involving major European and US industries, is blowing up over the European Commission's determination to make it illegal, in three years' time, for any products made in or imported into the EU to carry any reference to non-metric measures. Not only will this cost industries on both sides of the Atlantic billions of dollars and euros, but it is in direct breach of US federal law. Comments ()
Tracked: Nov 05, 06:54